{"product_id":"safavieh-nov604m-round-rug-5-ivory-blue-handmade-boho-floral-wool","title":"Safavieh NOV604M Round Rug, 5' Ivory \u0026 Blue – Handmade Boho Floral Wool","description":"\u003ch2\u003eBeautifully handmade, built to last\u003c\/h2\u003e\u003cp\u003eIntroduce a playful yet refined accent to your space with the Safavieh NOV604M round rug. Made from 100% premium wool, this piece is hand-spun and hand-tufted to create a dense, plush pile that feels inviting underfoot. The 5 ft round size offers a generous centerpiece for living rooms or bedrooms, while the ivory and blue palette delivers a versatile backdrop that complements a range of decor styles. The boho floral motif adds a touch of whimsy without overwhelming the room, making it easy to layer with other textiles and furnishings.\u003c\/p\u003e\u003cp\u003eCraftsmanship and texture are at the heart of this rug. Each weave is crafted by skilled artisans, resulting in a tactile surface with depth and character. The natural tone of the wool, combined with the crisp contrast of blue, creates a visual interest that catches the eye from every angle. This is not just a floor covering; it is a statement piece that can anchor a seating arrangement or define a cozy corner.\u003c\/p\u003e\u003ch3\u003eWhy this rug is a smart choice\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eHandmade, hand-tufted construction for lasting durability\u003c\/li\u003e\n\u003cli\u003ePremium hand-spun wool for softness and resilience underfoot\u003c\/li\u003e\n\u003cli\u003e5 ft round diameter provides a balanced focal point in medium to large rooms\u003c\/li\u003e\n\u003cli\u003eIvory and blue hues bring warmth and boho charm to your decor\u003c\/li\u003e\n\u003cli\u003eProduct note: rugs may contain temporary creases on arrival; allow time to flatten and settle\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eVersatile styling for real-life spaces\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eDesigned for high-traffic areas such as living rooms, bedrooms, or entryways\u003c\/li\u003e\n\u003cli\u003eDense pile cushions feet with a comfortable, luxurious feel\u003c\/li\u003e\n\u003cli\u003ePairs well with rustic, modern, and coastal aesthetics to create a welcoming atmosphere\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eMaintenance is straightforward: regular gentle vacuuming helps preserve softness and color. Rotate periodically to promote even wear, and address spills promptly with blotting to minimize staining. This wool rug invites barefoot lounging, long conversations, and everyday moments, while maintaining a refined, timeless look that works across seasons.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What are the dimensions and color palette of the SAFAVIEH NOV604M rug?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It is a 5 ft round rug in ivory and blue, featuring a boho floral motif and a dense wool pile.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this rug suitable for high-traffic rooms like living rooms?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, the handmade, hand-tufted construction plus a plush wool pile support durability in busy spaces.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"SAFAVIEH","offers":[{"title":"Default Title","offer_id":49111524507891,"sku":"B07FCG7HCJ","price":131.86,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/7675\/1347\/files\/safavieh-nov604m-round-5ft-ivory-blue-boho-floral.jpg?v=1779485023","url":"https:\/\/kensorahome.co.uk\/products\/safavieh-nov604m-round-rug-5-ivory-blue-handmade-boho-floral-wool","provider":"Kensora Home","version":"1.0","type":"link"}